Here are some more interesting links to share with you all!
1) Alltop.com is an "online magazine rack" that updates all of the latest articles every hour. Search for keywords or narrow your field down to find dozens and dozens of related articles, blogs and online publications. It's actually how I found the rest of my links!
2) WeMedia.com is a community-based website aimed at making the world a better place through the use of media. From the website about section: "We write about transformational ideas, brands, activities and people, as well as businesses, policies and breakthroughs that influence how we access and experience media".
3) ChangeMakers.net, an Ashoka initiative, uses online social media to provide resources to assist people who want to make a difference in the world. Users are challeneged to find social solutions to issues facing the world today and then, using open source media tools, encourages everyone to collaborate in order to refine the ideas and make them better.
And finally,
4) Katya's Non-Profit Marketing Blog is an amazing wealth of information for anyone who is either in or thinking of getting into the fundraising, communications and PR side of the non-profit world. There are so many useful gems on this blog; from tips and advice to really valuable links, this is one blog I'll be keeping an eye on for sure!
Sunday, December 21, 2008
Saturday, December 13, 2008
Putting Social Media to Good Use
I always get giddy and excited when some of my favourite things collide. That's why when Danny Brown of Press Release PR announced his goal of raising $12 000 for 12 different charities over the course of 12 months using the power of social media, I got SUPER excited.
It's called "The 12 for 12 Thousand Challenge" (or 12for12k for short), and it's gaining momentum fast. Brown is using the colossal power of social media tools such as Twitter and Facebook to get as many people on board as possible. The hope is that these people will take part in the project, which encourages everyone to donate each month to a different predetermined charity. Have qualms with donating to a specific charity on a particular month? That's okay; just spread the word and spread the love.
Aside from asking for support from his vast online networks, Brown is also staying true to the core idea of social media by allowing everyone interested to provide feedback and ideas. The 12for12K Facebook group already has over 100 members (not bad for a group that's barely a week off the ground) and the word on Twitter is spreading rapidly.
I love seeing social media being used for the benefit of social activism. It's amazing to watch the power that these tools have to rally people around a cause, and it's even more exciting knowing that you can be a part of it. Kudos, Danny!
It's called "The 12 for 12 Thousand Challenge" (or 12for12k for short), and it's gaining momentum fast. Brown is using the colossal power of social media tools such as Twitter and Facebook to get as many people on board as possible. The hope is that these people will take part in the project, which encourages everyone to donate each month to a different predetermined charity. Have qualms with donating to a specific charity on a particular month? That's okay; just spread the word and spread the love.
Aside from asking for support from his vast online networks, Brown is also staying true to the core idea of social media by allowing everyone interested to provide feedback and ideas. The 12for12K Facebook group already has over 100 members (not bad for a group that's barely a week off the ground) and the word on Twitter is spreading rapidly.
I love seeing social media being used for the benefit of social activism. It's amazing to watch the power that these tools have to rally people around a cause, and it's even more exciting knowing that you can be a part of it. Kudos, Danny!
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